Key Digital Challenges in Manufacturing
- Disconnected data and systems Information related to products, customers, orders, and catalogs is often scattered across platforms, limiting efficiency and visibility.
- Lack of personalized digital experiences, whether selling B2B or B2C, manufacturers must provide intuitive portals, configurators, and self-service tools that match user expectations.
- Manual and unscalable processes Legacy technologies and non-automated workflows slow down responsiveness and limit business growth.
Our Experience in the Manufacturing Industry
As manufacturers shift from production-focused to experience-led models, Tinext supports this evolution with digital solutions that connect systems, channels, and customers.
We help companies bring their products from the production line to the digital front line, by harmonizing product data, personalizing pricing and catalogs, and ensuring flexibility across platforms.
On the engagement side, we integrate tools like Marketing Cloud to enable one-to-one communication with consumers and B2B clients, while leveraging AI-powered automation to boost sales, increase efficiency, and strengthen brand visibility.